Mindful Maker Onboarding
Step 4 : Book Your Photoshoot
Step 4 of our 5-step onboarding process is to book your photoshoot!
How It Works
1. SESSION BOOKING
Review these photoshoot guidelines, then book your photoshoot session on our calendar at the bottom of this page.
2. PHOTOSHOOT DAY
Bring any props, products, or items you’d like to include in your shots. We’ll capture everything prepared for our shot list.
3. IMAGE DELIVERY
We’ll add our favorites to your landing page. After we launch your store, you will also receive the full gallery.
Shot List
The images captured will be displayed on your store landing page to represent your brand, style, and personality.
While every Mindful Maker is different, we have a shot list template for your store landing page that will mirror your text.
Headshot
(You alone, showcasing personality)
Maker
(You holding your offerings)
Landscape
(You in a wider environment shot)
Product
(Products alone, showing details, features, benefits)
Lifestyle
(Demonstration shots showcasing how you use your offerings)
Behind The Scenes
(Showcase your process, the technique, materials, and ingredients)
Artful
(Aspirational, mood, experimental shots)
Additional
(Any other shots you’d like to include)
Photoshoot Color Scheme
CONSISTENT SCHEME
Focus on a specific color scheme. This will be the color scheme for your outfit, offerings, and props used in the photos. Your outfit colors should either be or complement your brand colors.
BRAND COLORS
Consider your brand colors. Your color palette should align with your values and the messaging that you wish to communicate. Choose colors to make your brand identity shine through.
PHOTOSHOOT ENVIRONMENT
Coordinating your outfit with the landscape and background makes for better photos. Since we’ll be in a natural setting, colors to consider include grey, tan, cream, olive, blue, lighter browns, white, and black.
WHAT TO AVOID
Avoid potentially distracting patterns and wear solids. No holes, kittens, animals, tie dye, obvious logos, faces on clothing, etc.
Avoid neon & bright colors (They don’t usually photograph well and can cause problems in editing).
What To Wear
Bring multiple outfits
Prepare up to 10 outfits. Layering is an effective way of achieving different looks in little time. Bring a variety of accessories (hats, scarfs, shirts, jackets, necklaces, etc.)
Make it a quick change
If you plan on changing entire outfits, make sure it’s a quick change and bring a towel for covering. As we are shooting outdoors, it’s unlikely we’ll have the time or access to a bathroom during the shoot.
Don’t forget the shoes!
It’s best to have solid color shoes, but if you have colorful ones, make sure they match well with your outfits. Consider bringing backup shoes for walking around the natural landscape in between shots.
MOODBOARD
While this photoshoot is a styled, artsy, and heightened version of you, it’s still YOU.
Here are some examples from Pinterest, but don’t forget to keep your brand in mind!
Props Inspiration
The following are suggestions for props to help elevate the look and feel of your photoshoot.
LIFESTYLE
We’ll capture your offerings in action. Think of where your product would be used. What are some other products or activities your audience is interested in?
Ex: mug, books, sage, candles, incense, crystals, singing bowls.
APPLICATION
Showcase your product’s application. How is your product used or applied? What tools are used for application?
Ex: brush, soap, towel, syringe.
BEHIND-THE-SCENES
Showcase the process of making your products. Keep in mind these photos will be captured in a natural landscape and we will be moving around to capture a variety of backgrounds. If your tools are too bulky or heavy to move around, simply select items that are symbolic of your process instead.
Ex: apron, tools, raw materials, paint, bowls, thread, needle.
MATERIALS & INGREDIENTS
Bring some of the raw ingredients. They’re also great for providing a visual representation of the texture, scent, or taste of your product and increase desire.
Ex: fruits, vegetables, powders, flowers, baskets, cutlery.
TEXTURE
Showcase your product’s texture. If you go with a colorful background, make sure it fits within your brand colors.
Ex: smooth and wipeable surface, glass blocks, water, wipes.
REFLECTION
Add depth to shots and create an artistic feel with refections.
Ex: mirror, reflective surface.
FRAMING
Bring objects to frame your product. A frame within a frame is great for naturally drawing the eye to a focus point and making a product look important or “art worthy”.
Ex: geometric objects, fabrics, or simple colored paper and cardboard.
SHADOWS
Bring props to create interesting shadows. Please note this shadow effect will work in sunny weather (and won’t be very effective if it’s foggy or cloudy since sunlight will be diffused).
Ex: plants, glass, or random objects you can find at the local thrift store.
LEVELS
Bring props that create different levels to showcase your different products.
Ex: wood blocks, rocks, cement blocks, glass blocks.
DISPLAY
Bring props to help display your products. This will be particularly useful if you have a series of products. Keep in mind we will be moving around, so your display items should be lightweight, portable, and easy to set up.
Ex: hangers, shelves, mannequin, sculptures, wire, stairs.
CLOTH
Bring cloth to create nice textures and curves.
Ex: cloth, silk, beachy accessories like shells, branches, flowers.
ACCESSORIES
Bring accessories to add a design element to your product in nature shot.
Ex: glass, glitter, wire, pebbles, paper, sculptures, bubbles, cotton.
Photoshoot Location
Please review the following location suggestions and choose the one that best suits your brand.
Sutro Baths, San Francisco
Beach, forest, cliffs.
Chain of Lakes, San Francisco
Forest, lake.
Venice Beach, Half Moon Bay
Beach, jungle, flower field, cliff, lake.
Gray Whale Cove State Beach, Half Moon Bay
Beach, forest, cliffs.
About the photographer, Natasha Renée:
Natasha is a photographer focused on capturing Mindful Makers – artists and artisans who infuse healing into their unique offerings. This includes healers in apothecary, crystal jewelry making, aromatherapy, sound therapy, yoga, meditation, movement flow, sensuality, and more.
With 10+ years of experience as a professional photographer, Natasha will help guide your poses throughout the session. You can feel confident we’re capturing your most flattering angles!
Learn more at: www.thehealersedition.com
Terms & Conditions
Weather Policy:
If you are not willing to be photographed in rain or other elements, please monitor the weather and proactively cancel your session at least 48 hours prior to the shoot. Photoshoots will go ahead in light rain. In case of heavy rain – at our discretion – shoots may be postponed.
Photo Editing:
Your digital gallery will be lightly edited by your photographer – i.e. basic color, cropping, and lighting adjustments – as a complimentary service. Your photoshoot will NOT include Photoshop image manipulation of objects, faces, bodies, or clothing.
Photo Release:
By booking your photoshoot, you agree to the photos captured being used in future marketing for Mindfullii. Like a magazine, Mindfullii will select the photos that will be displayed on your landing page. You will receive the full online gallery after we have launched your online store.
Book Your Photoshoot
We’ve created a private “Book Your Photoshoot (Complementary)” calendar for you to book your complimentary session.